What is ToolChat?
Beta Software
ToolChat is currently in beta. Some features may not work as expected, particularly AI Chat capabilities and third-party integrations. Thank you for being an early adopter!
Note: "ToolChat" is a working title and is subject to change soon.
ToolChat is a white-label AI coaching platform that allows coaches, creators, and educators to build their own branded membership apps powered by artificial intelligence.
Core Concepts
Organizations (Apps)
When you sign up as an owner, you create an Organization — this is your branded coaching app. Each organization has:
- Custom branding (logo, favicon, colors, name)
- Its own members and subscription tiers
- Dedicated AI agents and knowledge base
- Community with DMs, groups, and events
- Video meetings with recordings
- Course content (Classroom)
- Independent billing through Stripe
Roles
ToolChat has three main user roles:
| Role | Description |
|---|---|
| Owner | Creates and manages the coaching app. Full admin access. |
| Admin | Helps manage the app. Can manage members but not billing. |
| Member | Subscribed users who access your content and AI tools. |
Tiers
Members subscribe to Tiers which control:
- Access to features (AI Chat, Community, Classroom)
- Which AI agents are available
- Monthly/yearly pricing
- Auto-membership in tier-linked groups
Key Features
For Owners
| Feature | Description |
|---|---|
| AI Agents | Create custom agents with artifacts and tools |
| Knowledge Base | Train AI on your documents (RAG) |
| Classroom | Build courses with modules and lessons |
| Community | DMs, groups, message board, events |
| Meetings | HD video with recordings and transcripts |
| Tiers | Pricing and feature access control |
| Billing | Stripe integration with usage tracking |
For Members
| Feature | Description |
|---|---|
| AI Chat | 24/7 AI assistance with artifacts |
| Virtual Coach | Create shareable AI agents |
| Courses | Learn at your own pace |
| Community | Connect via DMs and groups |
| Events | Join video meetings and events |
How It Works
┌─────────────────────────────────────────────────────┐
│ Owner/Coach │
│ Creates app → Sets up tiers → Invites members │
└─────────────────────────────────────────────────────┘
│
▼
┌─────────────────────────────────────────────────────┐
│ Your App │
│ • AI Agents trained on your knowledge │
│ • Courses & content │
│ • Community with DMs and events │
│ • Video meetings with recordings │
│ • Subscription billing │
└─────────────────────────────────────────────────────┘
│
▼
┌─────────────────────────────────────────────────────┐
│ Members │
│ Subscribe → Learn → Chat with AI → Connect │
│ Create Virtual Coach → Share → Grow audience │
└─────────────────────────────────────────────────────┘Next Steps
Choose your path
I'm a coach/creator → Quick Start for Owners
I'm a member → Quick Start for Members