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Tiers & Subscriptions

Create pricing tiers to monetize your coaching app.

Owner Feature

Tier management is available to owners only.

Overview

Tiers define:

  • Pricing — Monthly and yearly subscription costs
  • Feature access — Which features members can use
  • Agent access — Which AI agents are available
  • Positioning — Different levels of your offering

Creating Tiers

  1. Go to Admin → Tiers
  2. Click Create Tier
  3. Configure name, pricing, and features
  4. Save and publish

Tier Settings

SettingDescription
NameDisplay name (e.g., "Pro Membership")
DescriptionBrief description for members
Monthly PriceMonthly subscription cost
Yearly PriceAnnual subscription cost
FeaturesToggle AI Chat, Community, Classroom

Feature Access

Control what each tier includes:

Core Features

FeatureDescription
AI ChatAccess to AI agents
CommunityDMs, board, events
ClassroomCourses and content

Agent Access

Restrict specific AI agents to certain tiers:

  • Free tier: General assistant only
  • Pro tier: All specialists
  • VIP tier: Premium agents + priority

Tier-Linked Groups

Groups can auto-sync membership with tiers:

  • Members added automatically when joining tier
  • Members removed when leaving tier

Pricing Strategies

Single Tier

Simple, one price for everything. Good for:

  • Focused offerings
  • Simple value proposition
  • Easy to understand

Multiple Tiers

Good/Better/Best options for different budgets:

TierPriceFeatures
Starter$29/moAI Chat only
Pro$79/moAI + Community + Classroom
VIP$199/moEverything + Premium agents

Free Tier

Lead generation and trial experiences:

  • Limited access to taste the product
  • Encourage upgrades
  • Build your audience

Annual Discounts

Offer savings for yearly commitments:

  • Typical: 2 months free (16% off)
  • Improves retention
  • Better cash flow

Billing Integration

Tiers integrate with Stripe for:

  • Automatic recurring billing
  • Payment method management
  • Subscription lifecycle handling
  • Proration on tier changes
  • Invoice generation

Member Tier Changes

When members upgrade or downgrade:

  • Upgrade — Immediate access to new features
  • Downgrade — Access continues until period end
  • Proration — Stripe handles billing adjustments

Each tier has a unique join link:

https://yourapp.toolchat.ai/join/your-org/pro-membership

Share these links to:

  • Direct signups to specific tiers
  • Track marketing campaigns
  • Simplify the signup process

Best Practices

Tier Naming

Use clear, aspirational names:

  • ❌ "Tier 1", "Tier 2"
  • ✅ "Starter", "Professional", "VIP"

Value Ladder

Each tier should offer clear value jumps:

  • Don't overlap too much
  • Make upgrades compelling
  • Show what's unlocked at each level

Pricing Psychology

  • End prices in 7 or 9 ($47, $99)
  • Show yearly savings prominently
  • Highlight most popular tier

Learn More